Big agency expertise, personalised attention
Clients choose big media agencies expecting to be serviced by the pitch team of senior executives, promising to be the dedicated and committed media team who will focus solely on the delivery of their objectives. A team who will be relentless in pursuit of success for them. Often, the pitch team will not end up working on their business.
If that is your experience, then you should consider the merits of a more intimate agency that also has the expertise equal to any based on our collective experiences. We at Impetus Media not only bring you big agency expertise but personalised attention from our leadership team who will deliver all aspects of your campaign, with passion.
We are a team who starts with an understanding of your business – your brand and products, not just your budgets. A team who will diligently interrogate bespoke and industry data to create consumer profiles that strongly correlate with your business offerings.
Our media strategies are illuminated by our guiding light principle – which pinpoints the most effective way to reach, engage and influence your audience and accelerate their paths to purchase.
Channels are proliferating, audiences are fragmenting, media is transforming but through it all, we keep our eyes on the main game – you, your business, the market and the outcomes you are seeking.
Our promise is to deliver Concentrated Goodness – so we put the pedal to the mettle and passion in our mission to achieve success for you.
“Janet’s team have worked with DHF for the past four years. They have been absolutely instrumental in building brand awareness, generating leads and acquisitions for us and working closely with the team overall to maximise our media budgets and improve the performance of our marketing. Janet’s passion for our brand makes her a pleasure to work with and an essential part of our team.” Carla Azzi Marketing Manager, Doctors' Health Fund
“I have worked with Impetus Media for over 10 years and one can rely on their strategic thinking, meticulous attention to detail and to extract the best value for their client, across all channels. Highly recommended.” Mike Alborough General Manager, Saniflo Australasia
“We’ve had the pleasure of working with Janet and her team for the last 8 years and they have always been extremely professional and 100% dedicated to our brand and our objectives. We have relied on their expertise again and again and they’ve never failed to deliver outstanding campaigns that have surpassed our expectations” Phillip Shumack Marketing Operations Manager, BridgeClimb Sydney Andrea Gonzalez Graells Digital Marketing Specialist, BridgeClimb Sydney
“I have worked with the team at Impetus now for over twelve months but I have known Janet for over 15 years. Janet and her team are incredible advisors on media planning, buying and strategy and are always striving to drive our spend further. They go beyond the norm to ensure our messages are reaching the right audiences at the right times and we are getting the best value for money. They add enormous value to our marketing operations.” Trudy Gosney Marketing Officer, Catholic Education Diocese of Parramatta
“Janet and her team at Impetus Media through their efficiency, responsiveness and dedication make our job so much easier. They understand our business and our needs and most important to us our timelines. We would highly recommend Impetus Media” Sue O'Reilly Chief Operating Officer, Tiger Asset Group
“Janet and the Impetus team are consummate professionals. They approach every brief as an opportunity to add value and deliver a seamless experience with exceptional results.” Craig Barnes Sales, Marketing & Customer Relations Manager, Development & Communities, Sekisui House
“Impetus has been a great partner for our team to deliver strategic and impactful marketing campaigns over the past few years. Every year I have been impressed by their industry knowledge and commitment to delivering results for our organisation. The entire team at Impetus are a pleasure to work with and all provide strong value in their field of expertise.” Donald Kij Team Leader: Marketing, Sydney Catholic Schools
“Janet and the team at Impetus have been pivotal partners in turning on the Essential Beauty brands - Glam, Manicare and Lady Jayne. We have pushed the digital boundaries and explored new mediums to reach and engage our Youth market which was a Strategic Imperative. We entrusted the team to deliver an integrated Media Schedule to support both consumer and trade; maximising our budgets to achieve growth for the brands - which refreshingly is paramount to Janet's ethos. ” Juliette Toolin Marketing Manager - Essential Beauty, McPherson’s Consumer Products